How Does a Corporate Uniform Contribute Towards Team Spirit?
A stylish, well-fitted corporate uniform has the power to create a feeling of affinity, which bonds employees and creates a sense of pride, shared purpose, and loyalty.
Employees who wear a uniform are also more aware that their uniform puts their company on display. In addition, they know that they are now recognisable to the public, which brings with it an added sense of responsibility and directs consistent and positive employee behaviour.
An observation in the Cornell study ‘‘The Effect of Employee Uniforms on Employee Satisfaction” notes that “part of the concept of uniforms directing employees’ behaviour comes from the idea that putting on a uniform also means stepping into a role”. In other words, a uniform directly impacts how an employee interacts with their colleagues, customers, and the general public.
The increased confidence that a uniform confers on employees adds to their sense of belonging and equips them with the self-assurance they need to make decisions or contact someone for assistance.
Before implementing a corporate uniform policy, it is essential to gain employee buy-in to avoid resistance from the company staff. At Imagemakers, we have experience with selling the concept of corporate wear to your team.
Although our head office and factory are in Cape Town, our consultants are active to assist you in Gauteng, Mpumalanga, Limpopo and the North West provinces. We also have offices in Gaborone, Windhoek and Eswatini.
We design, manufacture, and supply corporate wear for staff and individuals encompassing a wide range of different companies and sectors. These include Banks and Financial Services, Hospitals and Healthcare, Mining, Motor Dealerships, Educational Facilities, Security Sector, Travel and Tourism, among many others. Last year alone, we helped more than 4000 companies make favourable impressions that last.
Our corporate uniforms are designed for both the summer and winter seasons. They are available in a range of coordinated looks which may be viewed on our digital catalogue or by ordering a free catalogue for delivery to your address.
